Niche down! Niche tighter!
Find that tiny, forgotten corner of the internet!
You’ve heard it a THOUSAND times, haven’t you?
This constant push to squeeze yourself, your passions, your whole online vibe into some tiny little box that some online "expert" insists is the ONLY way to make money online.
And let’s be REAL here: some of that advice? It’s not just unhelpful, it can feel genuinely TOXIC.
It can make you feel like you’re too scattered, or not focused enough, or that your unique mix of interests is a problem.
Honestly, that’s just not the full story. (And isn't it time someone said that out loud?)
Here’s the truth!
The one many of those "Perfect System" sellers don't often highlight: You spend all this energy looking for your niche… but YOU ARE THE NICHE.
Yes, YOU.
With all your unique experiences, your evolving interests, your specific way of looking at the world, the things that truly make you feel ALIVE.
That’s not a flaw; that’s your core strength, especially online.
Your Unique Edge is… YOU
Stop and think about it for a second.
Trying to force yourself into a niche that doesn't quite fit?
It’s like wearing shoes two sizes too small - painful, and pretty obvious to everyone else, too.
People can tell when you’re not being authentic, when you’re just saying what you think the algorithm wants to hear.
But when you show up as your WHOLE self?
When you talk about what genuinely fascinates you, what you’re learning, even the messy bits you’re still working through?
That’s compelling. That’s REAL.
That’s when your kind of people, the ones who connect with your specific blend of insight and personality, start to find you.
They’re not looking for another cookie-cutter account; they’re looking for a genuine connection.
Your so-called "eclecticism" is your superpower.
I think back to when I was trying to figure out my online path.
The stress!
Trying to choose THE ONE THING.
It felt like I was trying to fit into a box that just wasn't me. It was only when I thought, "Okay, I'm just going to share what I'm passionate about, all of it," that things started to feel right.
And you know what?
People responded. It stopped feeling like a chore and started feeling like genuine expression.
Funny that.
"But What If I'm Still Figuring 'Me' Out?"
And maybe you’re sitting there thinking, "But how can I be the niche when I’m still exploring who I am?
When I’m just starting and don't have it all mapped?"
That’s the truly BEAUTIFUL part of this whole thing! This isn’t about having all the answers from day one.
Honestly, who does?
This journey of showing up online as you is precisely how you uncover more layers of yourself.
The act of creating, of sharing your thoughts, of connecting with others - it helps clarify who you are and what you stand for.
Your "niche" isn't some fixed point; it evolves as YOU evolve.
It’s a dynamic, living thing.
And PATIENCE, my friend, that’s a big ingredient here.
This isn’t an overnight switch. It’s about the consistent courage to show up. To share your voice, even when it’s not perfect, even when you feel vulnerable.
Stop Searching, Start Owning
So, all that time and energy spent chasing the "perfect" external niche?
What if you reinvested that into simply exploring what lights you up, what you’re genuinely curious about, and sharing that process with the world?
The truth is, when you stop that endless outward search and begin to own the incredible, multifaceted niche that IS you, that’s when true connection, authentic engagement, and yes, sustainable online income can begin to take root.
It’s about tapping into the power that’s already there, within you.
Navigating this path is not always straightforward, especially when you're committed to being genuinely yourself.
Sometimes, having a bit of guidance or a supportive community, people who get this approach, can make a huge difference.
It’s not about finding another rigid framework, but about getting support as you connect more deeply with your authentic voice and value.
That's often where real breakthroughs happen, sometimes when we explore it with others.